The main reason for choosing an electric fire. Heat and flames are instantly available at the flick of a switch, but many electric fires also offer a handy remote control, so you can adjust both heating and ‘flame’ effects from the comfort of your sofa.
Then when you set a room to a comfortable temperature, fires with room-sensing thermostat technology will constantly measure the ambient temperature and adjust the heating to eliminate inefficient and uncomfortable ‘room temperature swing’. So minimum effort, and with no unnecessary heat produced, which also helps save you money.